Home staging and its advantages
A strategic (and economic) tuning can expedite the sale of a house up to eight times. We give you the keys to ' home staging ' the strategy that gains followers in Spain.
Buying and renting a home is a partly rational and partly emotional process. Once the buyer has selected the neighborhood, the type of house, the price and other rational factors, the internet search begins. At this time, the buyer chooses photo-based. If the house for sale did not have photos or the photos were bad, the home will be directly discarded. On the other hand, a few good photos will attract many more visitors.
Home staging, a technique imported from the United States, landed in our country coinciding with the economic crisis. It literally means staging the house. The technique to accelerate the sale of your home.
Depersonalise, sort, clear, clean, repair, organize space and harmonize.
The work of the Home stager is to use these techniques to highlight the strengths and minimize the weaknesses of a property. So it's not about hiding the flaws, it's about fixing them. Nor is it about decorating the house, since the decoration is very personal and in the case of home staging the goal is to turn the house into a neutral and cozy place where most visitors feel comfortable. This system offers several advantages both for those who sell and for those who buy, so its boom in the real estate market.
We give you 8 quick tricks to put your house to the point. Notes!
1. It enhances its appeal, from the outside.
If your house is a chalet or is very exterior, it is clear that potential buyers will start judging by its façade, the state of the garden, the mailboxes… any detail counts. But even if it is a flat, as inner as possible, any element from the entrance will be important. Therefore, although it is common areas, try to clean up-cleaning, painting or substituting-any element that is not in perfect condition.
2. Clean, order and fix the damage.
It is essential to offer an absolutely hygienic image: Sweeps, scrubs, sucks, removes any stain from floors and walls, leaves bright windows and mirrors. Make sure that there is no bad smell in the house and, on the contrary, it places air fresheners with mild but suggestive aromas. Get rid of any decorative objects you have about, because less is more. Make sure all the elements of the house work. Check that the Windows close well, that there are no fused bulbs, split tiles, dripping faucets… You see a small repair, your client will see work that will have to repair himself.
3. Neutral doesn't mean bland.
Redefine the style. What does this consist of? To equip the house with a style that the greatest number of people can enjoy. I mean, it has to be a neutral, cozy and current style. Without stridency or very personal and flashy objects. You can consider painting the walls of white, or gray. Or maybe give a touch of color somewhere in particular. Bet on neutral colors that give a feeling of greater amplitude and luminosity. It is that every person who enters the apartment can imagine living there. That can appreciate the many possibilities that your floor offers.
4. Upgrade your furniture.
It is interesting to make an evaluation of the furniture and avoid that the house has too many decorative elements. The objective must always be that the rooms seem as big as possible, that they appear a personal distribution and that they are simple so that they invite the clients to imagine spaces to their taste.
5. Flowers and more flowers.
Vases with fresh flowers are always a very nice decorative piece. If you can, buy a simple bouquet of red tulips and placed in a nice vase. Candles are your best allies. Place them next around the house to decorate, less in the kitchen and in the studio or office, if you have. Remember to keep them on when your customers come, even during the day. Your house must be dressed!
6. Three is the magic number.
It's the magic number in decoration. Three details forming a set are the perfect group. Two would be poor and four would be too much. We will never get tired of saying it: there is nothing like color to transform a space. A truth like a temple! And more in the living room, which is the most seen and lived of home. The secret of not passing or falling short? Use as many three colors.
7. Take care of the textiles.
The funniest point has come. Now you only have to place the decorative pieces necessary to give warmth to the house. We have commented that it is necessary to desaturate the space, but it is not good that the house is empty because it will feel cold. Nothing to leave the windows without curtains, the couch without cushions… And especially never show a bedroom with the bed undone, whether your home is for sale or to rent.
8. Photographic reportage.
A picture is worth a thousand words. A good photographic report captures the attention of potential buyers and tenants and will make more people look at your property. Make your home look what it really is.
In addition all information is little when it comes to selling fast. With a plan, your potential customers will also be able to get an idea of the distribution of the house.
Home staging has gained popularity in Spain in recent years in the market for the sale of second-hand homes. According to a study by the Home Staging Spain Association, the term of sale of a house can be shortened to less than 38 days with these services, about eight times faster than the national average.
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